Smashbox matte lipstick
So, you know that time – well, times – that I said I’d stop boring the life out of you raving about blog events I’ve been to for fear of becoming repetitive/boring you/coming across as a massive brag (I hope to god this isn’t the case as it isn’t intended that way at all)… Well, I’ve kinda gone back on that promise.
You see, I was invited to an event on Tuesday which involved an introduction to Smashbox’s new range, launching their pop up store in Boxpark, Shoreditch – you know, where all the “trendy” kids hang – mingling with the loveliest blogger beauties and an incredible meal at a restaurant I’d heard raved about… basically, it was pretty much blogger perfection, which is exactly why I’m waxing lyrical about it today.
Smashbox UK
Smashbox UK
Smashbox matte lipstick
I arrived slightly early – #ControlFreakProblems – and used my time wisely by instagramming the life of lipsticks perusing the makeup counters, swatching every product in existence and in the process, turning my hand into a human/makeup rainbow. (As all the best bloggers do, right?)
Smashbox foundations
Smashbox o glow
smashbox primer water
smashbox foundation
Perusing done, time for the masterclass with the wonderful Janine Bird, national makeup coach for Smashbox where we were taken through some of Smashbox’s incredible new launches/existing favourites – which will be popping up in a blog post soon – as well as a closer look into strobing (actually a really old technique which has now just been giving a jazzy name and lots of hype), grey eyeliner and a gorgeous burgundy lip. I’ve been part of many masterclasses before but Janine really is just one of those infectious people that you want to listen to/soak up her knowledge/possess all her makeup skills (please and thank you?) so it was a joy to listen to her and watch her work.
Smashbox London
Smashbox london
Myself and the lovely blogger ladies being pushed πŸ˜‰ jumping into the ring light/selfie stick situation. All of the ladies are tagged on my Instagram so be sure to go and check them out, total babes [insert heart emoji’s here]
Smashbox eyeliners
Smashbox primers
Makeup stuffs done, time for the most important part the food…
We were taken to the Hoi Polloi which is a gorgeous restaurant in the Ace Hotel London. Despite having a tiny bit of trouble actually finding the place – just in case you were wondering, you enter via the flower shop next to the Ace Hotel which has no signage for Hoi Polloi [insert confused face emoji here] – once we were in, I knew we were in for a treat. We started with cocktails – a Vada Colada for myself because it sounded posh and I’m really not it sounded so tasty – and went on to stalk the menu with very excited faces.
Did I mention that after telling the waiter that I had coeliac disease and asking for the gluten free options, I was then brought out this gluten free bread? Oh I never? shame on me. Bread makes me a very happy girl so I knew my relationship with Hoi Polloi was a Love at first chat kinda one πŸ˜‰
To start, I went for the Cured salmon, beetroot, cucumber and smoked yogurt which was actually stunning. I am the least snobbish person – give me a McDonalds (cheeseburger without the bun #coeliacproblems) and I’m happy – but this really was something special. As well as being common easily pleased, I am also the furthest thing from a food critic, so bear with my awful desciptions. The salmon combined the smoked yogurt really was just so delicious…. BRB, just drooling and day dreaming over the dreamiest starter…
For my main, I went for the Seabass, asparagus and hollandaise which again, was ridiculously tasty. We all shared a mixture of sides with the kale, garlic and peanuts being a particular favourite of mine. Not to mention those dripping chips… [insert heart eye’d emoji’s here]
You know that feeling when you’re fit to burst but know that if you don’t get dessert and somebody else does, you’re going to have all the food envy in the world? Well, that happened, and subsequently so did the Coconut sorbet, pineapple, passionfruit and lime which was possibly the freshest dessert I’ve ever eaten. I’d highly, highly recommend this.
After rolling home a stone or two heavier – absolutely no regrets – I thought that that was the end to the perfect event. But then I opened my goodie bag the next day to find these delights. All the Smashbox goodies (which I tried that day and am blown away by, post coming soon) as well as an amazing Diana F camera. So a huge thank you to Smashbox for totally, totally spoiling us.
So, that brings me to the end of this “Omg, best event everrr”/”Omg that food though…” roundup of my Smashbox masterclass and Hoi Polloi post, I really hope you enjoyed it as much as I enjoyed writing it. I would love to know if you have any Smashbox favourites? Have you visited their pop up store in BoxPark? Also, let me know if you’ve been to Hoi Polloi, any foodie recommendations for my return are very welcome πŸ™‚
As always, thank you so much for reading. I hope you enjoyed this post!


  1. Zarrah Gil says:

    Sounds like a great event.
    I love smashbox so I think you're lucky enough to be invited LOL.
    Those food looks tasty too.

    The Bandwagon Chic | Instagram | Bloglovin

  2. - Karen says:

    Oh wow, what a fabulous looking event! Love, love, love the idea of grey eyeliner with a burgundy lip can can't wait to see your post on your goody bag bits! πŸ™‚ So gutted I missed you at the Manfrotto event, by the way!

    Style Sunriseβ˜€


  3. Ok, two things – I love the photos here, they're amazing AND that camera bag is beautiful!! Smash box are such a classic brand I think and their lipstick shades look stunning.. I should probably go and have a look at their stand. Looks like you had a great time Elle πŸ™‚ xx

    Sam // Samantha Betteridge

  4. La Travelera says:

    It looks a great event!! what lovely makeup I can see there <3 <3
    Check my trip to Prague in my blog. Beautiful city to visit πŸ™‚

  5. Amber Love says:

    You shouldn't even worry about posting too many events, the way you write is so honest and funny and not ever boring πŸ˜‰ I've heard good things about Hoi Polloi, but does it have any vegetarian/vegan options? Maybe I could just drink all the cocktails… I've never tried smashbox either, not sure if it is cruelty free or not? Looks lovely from the photos! xo

    • Ah thank you so much Amber, such a lovely comment! I'm not totally sure on the vegetarian/vegan options however one of the lovely girls there was a vegetarian and there were options for her πŸ™‚


  6. Marie says:

    what a great events ! thanks for sharing πŸ™‚

  7. Don't know what looks better! The food or the makeup hahah x

    Katina |

  8. Ellen Smith says:

    You got so many lovely smash box goodies. I am jealous. My mum loves smashbox. πŸ™‚
    I will be looking forward to your next post about smashbox. πŸ™‚
    The food you ate looks delicious by the way!

    My Blog
    Fashion Giveaway click here !
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  9. Tia Katarina says:

    Love Smashbox's packaging always really easy to use. Looks like you had a lot of fun at this event! And the food looks fab

    Tia |

  10. Glam O'Clock says:

    It looks like so much fun! I love reading your event posts! The food looks soon yummy (especially this refreshing coconut/pinapple dessert *insert heart shaped eyes emoji -twice-*). The goodie bag was a good one for sure! I am yet to try Smashbox! I have heard so many good things about them. Which product would you recommend / is your fave? Xx

    Alexandra | Glam O’Clock

    • Ah thanks so much hun, I'm so glad you do! My fave products are the lipsticks (fireball and matte mauve in particular) and their creamy highlight/bronze sticks are incredible!! πŸ™‚


  11. Kelly Lund says:

    I do like Smashbox quite a bit! Would've loved to attend an event to learn more about them. Everything looks sooo delicious, too!

    xoxo – Kelly

  12. Amazing pictures <3

    The Cutielicious

  13. Uzo O says:

    Hahahahaha…@ controlfreakissues I thought I was the only who feels that way when I am about to go somewhere. Looks like it was a cool event , lovely pictures of you and the other girls. Have a great Sunday.

  14. Vicky says:

    I love Hoi Polloi! I've only ever tried a few things from Smashbox, I tend to just glance past them but I should definitely make an effort to look into them x

  15. It looks like you had a wonderful day!! I'm still yet to try any products from smashbox but all the bits you picked up look lovely. The food at Hoi Polloi looks delicious too πŸ™‚ x
    Charlotte's Road

  16. Looks like you had such a good time!! Hoi Polloi sounds amazing, what a treat πŸ™‚ xx

    Jasmin Charlotte

  17. Aisling says:

    I have things to cover in my comment:

    1) I always thought "strobing" was a thing because I've always preferred to highlight rather than contour! And I remember in 2007 Benefit High Beam was REALLY BIG for that. Everyone had the super bright dewy look. At least in Canada.

    2) Hoi Polloi's name reminds me of the brand Oi Polloi that I used to do webby stuff for. It was confusing when I read it.

    3) A McDonald's hamburger with no bun!?!? Do you really do that?!? Do you eat it with a fork?!? I haven't had McDonald's in 2 years, except for fries. But I'm not sure I could just eat the burger. It's not the saaaaame. πŸ™

    Aisling | aisybee.

    • Haha girl, I am laughing SO much! Answers in reply to your comments;

      1) I totally remember when Benefit High beam was a thing and I'm kinda sad it's not now.

      2) Apologies for your confusion

      3) Yes I do eat the hamburgers without the bun, with a knife and fork… it's so awkward but I'm totally not sorry πŸ˜‰


  18. This Smashbox event looks amazing, and looks like you had an awesome time :)The Cured Salmon sounds and looks so yummy! πŸ™‚

    Charlee XO | CharmedCharlee

  19. I'm so jealous! I absolutely love Smashbox's products. Fab post & photos.

    Check out my latest post <3

  20. Stephanie says:

    Love the photos! I adore smashbox! Their primer is amazing! That food looks so good!!!

  21. Lauren S says:

    I've always been interested in Smashbox, and the event looks so so good! What awesome goodies too πŸ˜‰

    Lauren x
    Britton Loves | Lifestyle Food Beauty

  22. I love reading about all the events you go to and general what you get up to πŸ™‚ It sounds like you had such a lovely time! πŸ™‚ xx

  23. LBG says:

    Love the Smashbox colors, amazing! Looks so fun! That meal looks so yummy! Not bored at all dear

  24. HOI POLLOI LOOKS AMAZING! The presentation is stunning and it all looks so tasty! I suppose the Smashbox event looks alright too… Just kidding, what an amazing night! Definitely want to try a few more Smashbox products x

    Martha Jane |

  25. Len Parent says:

    OMG!! This is beyond amazing! Lovely photos!

  26. Majean G says:

    Really enjoyed reading this post. The food looked divine and glad you had dessert too πŸ˜‰. You should do more on events you attend I like reading about them x

  27. Honest mum says:

    What a smashing event (sorry for the Dad joke)! Can't wait to see your smashbox look on the blog soon x

  28. crafty-zone says:

    This event looks great and I'm sure that you spent amazing time and by the way, you learnt about useful beauty tips there, dear πŸ™‚ What's more I really liked your boho dress, which you wore at that masterclass πŸ™‚

  29. Thank you for sharing this! I do love learning about events for bloggers! I've never tried Smachbox before, but everything looks amazing, the products, the food, the gifts!!

    Natalia | Lindifique

  30. So awesome! Hope you have a lovely day.

    ** I'm inviting you to join Love, Beauty Bloggers on facebook. A place for beauty and fashion bloggers from all over the world to promote their latest posts!


  31. Alina Bostan says:

    You've worked hard to go to amazing events like this so don't be sorry about telling us all about them πŸ˜€ plus i'm nosy like that & love to see what other people get up to at events. It looks like you had an amazing evening, that food and all those Smashbox goodies *heart emojis* x

    Beauty with charm | Zoeva Giveaway

  32. It looks like it was an amazing event x

    Heather | Of Beauty & Nothingness

  33. Sounds like you had an absolutely amazing time Elle! Can';t wait to hear what you think of all the new products too, I NEED more Smashbox in my life πŸ™‚

    Claire | | xx

  34. Uzo O says:

    Hi dear, i wanted to let you know that i nominated you for the Versatile Blogger Award , i hope you can check it out. Kisses

  35. Looks like you guys had so much fun! I love Smashbox products!

    Thirteen Thoughts

  36. Rachel-Beth says:

    Elle this looks like THE most amazing event- so many pretty makeup products! I'm super jel of all your Smashbox goodies πŸ™‚

    Rachel xx

  37. Looks like such an awesome event again! Also all of that food … YUM!

    x- Naomi in Wonderland

  38. Such a fun event! So jealous! I have never heard of SmashBox before!

  39. Looks like a great event, your so lucky to be invited, love the make-up and food, great stuff <3

    Capturing Life Memoirs |

  40. Izabela Nair says:

    That looked like a great event.

  41. Rosy Flynn says:

    That seriously does look look like an epic event… one thing though, on the menu above your cocktail, does the ingredients list say cornish pasties? Now I'm assuming its some fancy ingredient I've ever heard of but I'm thinking it has the same name as a greggs baked item… #concerned #notdownwiththekids

    Rosy |

  42. Rubi Ani says:

    I've only ever tried one thing from Smashbox, but that was a while ago. I'll have to check them out again.
    Grey eyeliner? Is that a new trend? I haven't seen anyone wear it yet, I'll have to google it to see if it's a trend I'll be trying.
    Rubi | Instagram | The Den |

  43. Mel Davies says:

    This looks like such a fab day, how gorgeous do all of those Smashbox products?! I love the camera lens brush holders too πŸ™‚ Your food looks incredible, I'm a sucker for seabass!

    lillies and lipbalm

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