I am a self confessed Primark-aholic – is that a thing? totally not even a thing… – always on the lookout for a bargain and forever wincing at the prices of Topshop/Zara/[insert your own choice of higher end high street stores here]. So when Fashion week draws round, I take a trip to Primark, followed by a good online shop at Boohoo, Missguided, ASOS etc. and that’s pretty much my LFW wardrobe sorted. This season however, was a little different.
After reviewing the presentation of Hemyca’s wonderful Decrypt collection last season, we have been in contact working together ever since. So I was so happy – and stunned, and gobsmacked, and all of those dramatic words – to realise that for the Hemyca show this year, they would be dressing me and I could wear whatever I like.
It’s a bit of a sentimental/reflective thing for me and a nice little reminder – without sounding like an arrogant
arse so and so – of how far I’ve come from the days of outfit pictures taken on a cruddy little digital camera/Blackberry!
Emotional waffle over, here’s the look…
So there’s the look, I hope you love it as much as I do. Now, how about I take you backstage and give you a little glimpse of the show? Sound like fun? Cool, let’s do it…
The look that Hemyca went for was one that I loved for many reasons, but mainly because it was so wearable. Clean skin and defined brows – I am all about the defined brow – paired with sleek but undone hair at the same time (if that makes sense, does that even make any sense?) that only added to the whole effortless feel.
The line, named Embody, was what was really special however. With a mix of the most stunning dove grey, reds and monochrome tones, I felt like the collection was made for me (maybe in my dreams I pretend it was #SorryNotSorry). With gorgeous sheer, square prints – I’m sure there’s a name for this but words are failing me whilst I write this on my final day of LFW – and stunning leather, lace and mesh materials, I will no doubt be searching for the perfect occasion to which I can wear one of these amazing pieces.
I actually filmed a London Fashion week get ready with me over on my Youtube channel – which if you haven’t subscribed to and like to see bloggers making a bit of a tit of themselves, you totally should! – so feel free to head over there to see the look, and the Hemyca Embody collection come to life 🙂